About Us

Interlink’s journey in loyalty began in 1987, before the concepts of sales driven engagement and structured loyalty programs had gained their current meaning.
What started in a small office on Kazancı Yokuşu in Taksim quickly evolved into more than an implementing company. It became a structure that thinks, develops, and leads the industry.

From its very first day, Interlink has never limited loyalty to one time campaigns. With an innovative mindset and a commitment to excellence, the company has played an active role in shaping the development of the sector. This perspective has enabled the realization of many pioneering initiatives that redefined how brands build relationships with their customers.

In 1992, the Pamukpara Project, developed for Pamukbank, became one of the first examples introducing Türkiye to structured loyalty campaigns.
The project attracted significant attention in the banking sector and quickly created strong industry impact, paving the way for Interlink to evolve into a structure serving 22 banks.

With the launch of the Promo 2000 Project in 2000, loyalty programs expanded beyond banking.
Adapted across various industries, this approach accelerated Interlink’s growth and demonstrated that loyalty is not limited to a single sector, but represents a universal relationship model.

Today, with 39 years of experience, Interlink continues its journey as a trusted reference point in the loyalty industry, interpreting evolving needs, transforming data into insight, and designing sustainable engagement structures for brands.